There was a time when towels were manufactured only to add hygiene to our lives, and this notion has completely changed today. The towel manufacturing scenario has flourished a lot in the last few years, and the changing demands of people are definitely affecting the industry to boost. This has reinstated the fact that the market of towels is also expanding, and hence a lot of new manufacturing brands and retail stores have come up that specifically deal with the world of towels.
Just like the realm of fashion is seen to have gone through a variety of changes, the towel market is no different it seems. From sheer necessity to luxury, the bathroom essentials have crossed the limits and entered several spheres, be it the living rooms and have become travel companions. From the hotel towel manufacturers to the wholesale beach towel brands, this industry has reached the zenith of development and growth, presently.
Here are some reasons behind sudden upsurge.
Necessity to Luxury
There was a time when the demand of the towels for individuals, families in households or commercial places was only limited to using them as post shower bathroom accessories. Today, this notion has completely changed, and these accessories have become the luxury in our lives. We only have been using them for hygienic purposes, but also for a lot more, be it to decorate the homes, or to carry them while picnicking. Thus, the manufacturers also are bound to produce them not only in great quality using the top notch fabrics, but also they are crafted using the best style definitions, colors, prints, designs and cuts. Thus, with the ever exceeding demands, the supply has increased its overall production.
The Rise of Hotel Industry
The hotel industry has been rising too in the past few decades, and this enhancement is another reason why the demands for towels have increased. The hoteliers and managers make sure to offer a holistic experience to the guests, with pleasure, comfort and high end hygiene thanks to the efforts put in the sector of development tourism. Thus, the manufacturing houses also are compelled to produce a wide array of towels, and a sudden increase of their production of hotel towels has been witnessed. These towels are not just confined to the simple materials, but they come in extravagant fabrics like Egyptian or Turkish cotton, and also embossed with haute couture design elements.
The Growing Interest of Children
Parenting is not just about taking care of the little ones, today the modern parents make sure that their babies enjoy and look great too. Thus, they always look for the towels for the children that come in quirky colors, weird and fun prints, and amazing cuts and styles. From the hooded ones to the robes and lot more, there is a very high rise of kids’ towels in the market. This again is a reason for the growth of the towel industry today.
Today, going off to the beach or to the pool is all about being stylish flaunting the best towels. This has been a reason for the sudden demand of designer towels being felt amongst the fun loving people. Towels have essentially become travel staple for the wanderlust souls.
Thus, with the changing demands of people worldwide, the towel industry has also witnessed to go through a lot of alterations.